Halloween has long been a popular celebration in the US, but in recent years has crossed over into other markets. In the US, the total spending on Halloween has grown by more than $1-billion since 2012, and Halloween spending in the UK topped £310 million in 2017. Much of that spending is limited to Halloween-themed…
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Good marketing can help increase profits and bring customers to your spa. In this article, we’ve laid out some effective spa marketing ideas that are easy to implement and — most importantly — build brand awareness. It will guide you all the way through from planning your campaign to bringing in new clients. Let’s get…
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It’s no secret that the bar and nightclub industry has been severely impacted by the Covid-19 pandemic. However, between lockdown restrictions easing and vaccine rollouts, many bars and nightclubs are beginning to trade again. Although this is good news for the industry, the environment in which they are reopening has changed dramatically. This means that…
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In our recent article Restaurant Marketing Ideas: The Top 31 Ideas to Grow Your Restaurant in 2021 we covered various digital marketing strategies to promote your restaurant. This article is a deeper dive into the specifics of restaurant Instagram marketing. Instagram is the perfect platform for restaurants to gain exposure. It is well known for…
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White label software and services are a great way for agencies or businesses to expand their offering. This can lead to increases in revenue and profits, as well as the opportunity to bring in new customers. Agencies that use white label products just need to focus on selling and marketing the product; the white label…
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It’s well established that the Covid-19 pandemic has had a profound impact on bars and nightclubs around the world. As vaccines are rolled out worldwide, many nightclubs have been able to reopen under strict health protocols. Despite these silver linings, opening and managing a successful nightclub in the current climate is more challenging than ever…
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As a business owner, you want to ensure that your website is working hard to help you get conversions. A good design will encourage people to stick around, check out your products, and learn more about your business, which will increase the chances of them making a purchase. In this article, we’re going to outline…
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Content marketing is one of the most effective ways to promote your business and it involves using valuable content to attract, educate, and engage your target audience. Even though its primary purpose is education and providing prospective customers with helpful information, content marketing can also help promote more brand awareness and boost sales for your…
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You have a great idea for a mobile app, and you can’t wait to build it. But before you jump in and start your app business, slow down: there are things you can do to increase your chances of success. Taking the time to properly validate your idea is a good first step. This will…
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As a business owner, you are always looking to bring improvements to your company! From increasing your profit margin to boosting efficiency, the software on the market today are designed to help businesses reach their goals. However, the trouble is that there are so many different tools to choose from today. It can be a…
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